Your Desire
to prove your worth through courageous acts
Your Goal
to improve the world
Your Strategy
do things for others
Your free bag of tricks will be emailed!
They inspire others to believe in themselves as much as The Hero believes in them. They inspire, motivate and cheerlead their customers to do more, be more and have more. The Hero wants to leave a legacy and doesn’t mind sacrificing for it. This makes the Hero quick on its feet, making fast and smart decisions to save the world.
to prove your worth through courageous acts
to improve the world
do things for others
where there's a will, there's a way
weakness, vulnerability, being scared
arrogant and challenging
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Based on the concepts of 12 Personality Archetypes by Swiss psychologist Carl Jung, we believe that in modern society these 12 Archetypes can be effectively utilised in branding a business, and give them attributes that can enhance or cement their message. These personalities are based on different motivations for the observer.